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5+ Years, Still Growing: Steady Results from a Two-Location Practice

Dr. Chris Hall’s two-location practice in Gaithersburg, MD, has experienced steady growth for over five years. With smart geo-targeting, clear tracking, and consistent adjustments, the practice continues to thrive. Read how this straightforward plan brings results and keeps the calendar full.

16.10.2025
read in
5
minutes

This is a simple, true story about a dentist who stayed with us for years. The reason is easy: the plan keeps working.

The Challenge in Gaithersburg, MD 20878

Gaithersburg is busy and competitive. Dr. Chris Hall runs two nearby locations with some overlap. He needed steady new patients, clear tracking, and a plan that could adjust as the market changed.

“We’ve been with DentalMarketing.com for about 5 years. Great group, very effective. Couldn’t recommend a better full-service dental marketing team.”
Dr. Chris Hall (5-Star Google Review)

Our Plan (Built for Two Locations)

We created a plan that used real data from both offices.

  • Share the right audience. We looked at calls, forms, and visits from each location. Then we used those signals to build better audiences for Google.

  • Smart geo targeting. We focused on the overlap areas that book the most and the ZIP codes that bring the best cases.

  • Simple pages. Clear services, clear phone number, and fast load times.

  • Track and tune. We checked conversions weekly and made small, steady fixes.

Result: higher Google conversion, stronger ROI, and a calendar that stays full.

Why It Worked (Plain and Simple)

  • Use the data you have. Two locations mean more signals. We used them to reach people who look like your best patients.

  • Spend where it wins. Ads went to the ZIP codes that book most often.

  • Keep it clear. Easy pages + easy calls = more new patients.

  • Adjust fast. When the market shifts, we shift with it.

What Dentists Care About

Consistency. ROI. Growth. That’s why 5+ year dental marketing reviews matter more than quick wins. It’s also why we often show up in the best dental marketing company reviews—we keep the plan simple, and we keep it working.

Proof the Plan Scales

When one office tests a message, the other learns too. When a ZIP code picks up, we shift budget. When a keyword starts to fade, we swap it. It’s a loop that keeps improving results—month after month.

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