Yellow Pages

Though many will claim Yellow Pages are slowly becoming obsolete, you still have some valuable time left to take advantage of the population who has not gotten hooked on the Internet! Many older patients still use the phone book as their primary resource for locating services in their community. If you provide dentures or any other dental prosthetics, the yellow pages may just be your best marketing option for your business.

Depending on the book you decide to advertise in, as well as the size of the ad you choose, yellow pages can be fairly reasonably priced - ranging all the way to quite expensive. However, the Return on Investment for this marketing medium is still sky-high for some, so we recommend not dismissing it completely just yet. The majority of the population still has telephones in their home...for now.